An ‘ICON’ic Week

By Emily Meyers

I had the wonderful opportunity to attend PRSSA’s ICON from Oct. 13-17. I attended alongside our chapter’s President Jolie, our VP Megan, Kendall, Abby and Kyra. The six of us flew out to Anaheim, CA to experience the wonderful opportunities the conference had to offer. 

We heard from speakers that work in all different industries doing all types of PR related things. We got to experience a professional conference, for some of us it was our first one. Networking with other PRSSA chapters and even met three other chapters from Michigan! It was great to connect with people from home when we were so far from it.

My personal favorite breakout session occurred on our last day at the conference. It was Larry Kopp, a former actor turned crisis PR specialist. He has represented the Trayvon Martin family, Felicity Huffman and William H. and Macy during the Varsity Blues scandal along with others in his 20 year career. He had so much to talk about, and I really admired the way he talked about his staff. He kept going on and on about how great his team was. Sounded like a great boss!

This conference will be one of the most memorable times of my college experience. I got to spend it with five of my best friends. I got to learn more about PR. I got to travel alone for the first time (which was a bit daunting, but that’s not the point of this blog). The experience I gained really made me a lot more confident in the career field I chose. I can’t wait to use what I learned in my career. Next stop, graduation in December!

Posted on October 27, 2024 .